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Monster’s Problems Keep Growing
Not only has Monster been decimated by security issues, but their global traffic and usage stats are trending way down. At the rate they’re going, they’ll soon end up in third place behind CareerBuilder and Yahoo’s HotJobs. Blodget is exactly correct in his analysis of the problem:
“So what’s Monster’s problem? Monster. That and the proliferation of more nimble, more focused job sites that are more relevant, less expensive, and easier to work with.”
I’d also add to the list that newer, better jobs sites are also better at serving up relevant search results, don’t publish job scams or fake jobs, and don’t inundate users with horrendously annoying, wildly obtrusive 3rd party ads.
Not only is Monster’s model quickly becoming outdated, but the security issues plaguing the company are impacting other sites they power as well. USAJobs.gov, a federal government jobs site that utilizes Monster’s technology, reported that 150,000 users had their contact info taken from the site by a malicious software program. As reported by Workforce Management, a Monster representative could not be reached for comment. I guess they didn’t take up Jim Stroud on his generous offer to provide consulting on how to deliver an intelligent response to security breaches.
[tags]Monster.com, Henry Blodget, Monster, Poor Crisis Management, Corporate Malfeasance, Online Security, Corporate Responsibility, Silicon Alley, Silicon Alley Insider, Monster Heading For Oblivion?[/tags]