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December 19, 2007 / Toby Dayton

The Rise Of Green Collar Jobs

I’ve linked to No Impact Man before, but Colin Beavan’s year-long experiment in trying to live in a manner that creates zero impact on the environment and his corresponding blog about his experiences in doing so are fascinating. In today’s post, Colin provides a single, powerful example of how a transition to a more environmentally conscious society will not only help save the planet, but will also result in healthier citizens, faster commutes, friendlier cities, and robust growth in jobs and business activity in certain sectors of the economy. While Colin cites the potential windfall for the biking industry, he also points out that:

There are so many other industries for which there are also incredible opportunities for green profits and jobs:

  • Tens of thousands of construction industry jobs would be created in weatherizing the buildings in New York City alone
  • An increasing public transportation infrastructure affords huge possibilities for profit and jobs (the New York MTA, for example, already can’t find as many buses as it needs)
  • The renewable energy and energy efficiency industries, according to the Environmental and Energy Studies Institute, created 8.5 million jobs in 2006.

Given the increased awareness among consumers and the growing demand for environmentally-friendly products, combined with the value, cost savings, and benefits for business to adopt more environmentally-friendly practices, there is little doubt that change is occurring at an accelerating pace. Private equity investments continue to flow into new green technologies and government is becoming more proactive in endorsing and supporting green initiatives. As a result of these factors, I don’t think there is any doubt that the rise of the green economy and ‘green collar’ jobs will become, if it isn’t already, one of the major growth stories in the U.S. economy in the years ahead.

[tags]No Impact Man, Colin Beavan, Bicycle Industry, Environmentally-Friendly Cities, Green Collar Jobs, The Green Economy[/tags]