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May 21, 2008 / Toby Dayton

Two Effective Ways To Reach HR Pros

On occasion, I have and will continue to deviate from my vow to not write about JobDig in this blog, and today is one of those days. With a completely shameless plug, I’d like to promote two of our great advertising vehicles that target HR professionals – eTreat (our weekly digital newsletter) and JobDig’s weekly HR Podcasts.

HR eTreat - A Weekly Digital Newsletter For HR Professionals

Every week, we email a digital newsletter to an opt-in list of over 26,000 human resoucre professionals, recruiters, and hiring managers in companies all over the country. The newsletter contains phenomenal content from some of the best authors, columnists, speakers, and industry experts in the HR and recruiting field today. The open rate is well above industry standards, and the response we get from our readers is tremendously positive. We have begun selling banner ads in the newsletter for an absurdly low price of $150 per week. If you would like to advertise in this newsletter, please contact me by sending an email to diggings@jobdig.com. (By the way, if you’d like to reach jobseekers, our eTreat newsletter for jobseekers is sent every week to over 20,000 jobseekers and the banner ad pricing is also $150 per week).

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HR Podcasts

Every week, we produce a podcast specifically geared towards HR professionals. Our podcasts are downloaded, on average, about 1,000 times per week, and we are ranked #2 on Apple’s iTunes in the HR category. If you would like to reach HR professionals, we can produce a high-quality audio commercial for you or you can send us a spot if you already have one. We offer a number of different ad packages for our podcasts, as detailed below. (And similar to eTreat, we also produce a weekly podcast for jobseekers that reaches a similar-sized audience).

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[tags]Advertising in Podcasts, Advertising in Newsletters, Advertising in Digital Newsletters, How to Reach Human Resource Professionals, How to Reach HR People, Advertising to HR, Marketing to HR, Alternative Advertising, Newsletters For HR, Podcasts for HR[/tags]