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American workers are going back to school in droves to earn degrees and certifications. In theory, getting a degree—or an extra one—is a great way to advance your career. Statistics show that people with degrees earn more money and have higher employment rates than those without degrees. But if you already have a job, is it always worth it to invest in going back to school?
Education is expensive. For example, if you’re thinking of going back to school to earn an MBA, you can expect to shell out around $44,000 for that sheepskin, according to a Forbes report. It’s about $11,000 more to get an MBA from a private school. That’s a huge investment, so it’s important to know if the returns will be worth it.
As a consultant, I worked for a vice president who once told me if there’s no requirement for you to go back to school, don’t do it. He didn’t have an advanced degree or MBA, but he was a great leader who has done very well for himself. His message resonated for me: don’t go back to school just because. Instead, focus on what will make you more valuable and successful in your current role, or will set you up for success in your desired roll. A degree doesn’t always meet that standard for everyone.
As the cost of education continues to rise and the amount of free time we have continues to shrink, my VP’s message is more important than ever. If you’re thinking about going back to school to earn a new degree, here are some questions to ask yourself first:
- What’s my motivation? Is it because the job you would like to move into specifically requires that degree? That’s a good reason to go back to school. Is it because everyone else in your department is doing it, even though your company doesn’t require you to have a degree for the job you’re doing? If you want to be a doctor or a psychologist, you’re going to need that doctorate, but if you’re in marketing, you probably don’t really need a Ph.D. Look into job descriptions for positions you’re interested in to get an idea of how often they require applicants to have an advanced degree.
- Does it make financial sense for me to return to school? You know it’s going to cost dough to get a degree. Where will that money come from? Do you have savings? Are you eligible for financial aid? Will your company help pay for it? Can you keep working and earning while you pursue a degree? And on the other side of the question, are you reasonably confident the degree will improve your ability to earn more money?
- Do you have the time to go back to school? Online degree programs have made it easier than ever to go back to school, but it’s still a lot of work. You’ll need to make a significant time investment. If you enroll in a program, pay your money but fail to complete the work because you just couldn’t find the hours to do it, you’ll be wasting time, resources and energy.
- Does that higher degree risk pricing you out of a job? More than one advanced-degree holder has been told he or she is overqualified for a job. If you’ve got a Ph.D., you probably have certain salary expectations. Will the companies you want to work for be able to meet your monetary requirements? Will they even bother to interview you if they don’t think they can afford you?
- Are you possibly better off staying as/where you are? Instead of spending time and money earning a degree that may not really advance your career, re-examine your current role to assess what skills and experience it provides that could benefit you later on.
Going back to school can be a great move on many levels. But before you make the investment, be sure you understand what you’ll really get out of it.
Did you know that the U.S. is one of only three countries that doesn’t mandate paid maternity leave? According to a story published by ABC News earlier this year, the United States joins only Papua New Guinea and Suriname in this dismal standing. Are you outraged? If not, you should be.
That’s why it’s so important to celebrate companies like Netflix who are helping change the discussion and their own policies on parental leave in America.
In case you missed it, last week Netflix announced that it will offer unlimited paid parental leave (Yep, that’s both moms and dads) in the first year of a child’s life or first year following an adoption. Netflix based this decision presumably on good business sense, a desire to attract and retain top employees, simple human decency and the drive to be a benefits trailblazer. We are very excited about this move, but the reality is that not every business is in a position to do what Netflix has done, and the results they intend to produce may not actually materialize.
The obvious worry is that workers will abuse unlimited vacation or family leave policies and take more time than before, negatively impacting productivity. The less obvious concern is that if such policies aren’t clearly defined, communicated and culturally accepted, there’s actually a greater risk that employees will take less leave.
“In terms of recruiting the most talented employees, unlimited parental leave is undoubtedly a very unique and attractive selling point for Netflix,” says Ben Hutt, CEO of The Search Party, an online recruitment marketplace. “However, this policy could also be dangerous because without regulation, high-performing employees may choose to come back to work right away, rather than spending the much-needed time with their families.”
Rebecca Honeyman, senior vice president and managing director in New York City for Hotwire PR, agrees: “The reality is that such policies are difficult to communicate to employees, and can often result in people taking less leave than they would if the company had a structured policy with clear limits on the available paid and unpaid time off.”
So what’s the take-away from Netflix’s announcement? While there’s no denying that America’s parental leave policies need some significant overhauling, keep these key points in mind before you take the plunge:
- Like unlimited vacation time (which we recently blogged about), unlimited parental leave isn’t going to be practical for every company.
- Experience shows such policies can backfire, prompting employees to take less leave because they worry taking more time off will make them look bad to their bosses and co-workers. Leadership buy-in and support are absolutely crucial to cultural adoption.
- Such policies need to be carefully defined and consistently implemented, otherwise you also risk being unfair to employees who have no children or whose kids are older.
Great benefits are a vital tool for attracting and keeping great employees. And there’s no denying that unlimited parental leave has the potential to be a fantastic benefit. If your company is considering following the lead of others like Netflix, it’s important to understand if unlimited parental leave will fit your corporate culture and business model, and to ensure your eligible employees really get the time they deserve.
How do you measure success in your job search? Obviously a successful job search results in a great new job, but along the way you’re probably focused on the number of applications submitted, or interviews landed. Here’s the problem, if you’re applying and interviewing for all the wrong jobs, you’re ultimately going to extend the length of your job search and increase your frustration.
Before you hit go on another application, stop for a quick job search “gut check.” Consider these eight questions to determine if a job’s worth applying for, or if it’s a non-starter.
1. Is this a real, legitimate job?
That old saying “if it looks too good to be true, it probably is” applies tenfold to job hunting in the digital age. Old, fake or scam job listings abound on the Internet. Carefully evaluate a job ad before you reply. Is the job advertised on the website of a legitimate company? Can you find information on that company? Does the ad or application require you to reveal personal or financial information before you can even talk to someone at the company? Be sure to check out our post on how to spot job scams.
2. Am I qualified for the position?
Minimum requirements are one of the most important components of a job description. They dictate what skills and experience are required of a candidate to be considered for a job. If a sourcing specialist scans your resume and you lack the “5 years of retail experience” required for the job, your application is destined for the trash and your so is your time.
3. Can I handle the commute?
Everyone wants to work from home, but it’s more likely you’ll end up commuting to an office. Is that commute going to be reasonable? Will you need to relocate, and are you willing to do so? Will the commuting time require you to rearrange child-care plans? If it will be a long drive from home to the office, are there affordable alternatives like public transportation?
4. Will this job allow me to maintain my work-life balance?
Yes, you want a job, but that job shouldn’t take over your whole life. As you evaluate the job and company, watch for work-life balance red flags. For example, does the company have a bad online reputation on websites where current and former employees anonymously review companies? Can you find information about the work-life balance or company social activities on its hiring website?
5. How stable and reputable is the company?
If you’re out of work, it can be tempting to grab any opportunity that comes your way. But it’s important to know how stable the company is and its reputation for how it treats employees. If the company has been riddled with layoffs and bad earnings statements, working for them may be a big risk. If the company has more layoffs or goes out of business, you could be out of a job again.
6. Do you like the leadership of the company?
Of course you know it’s important to get along well with your immediate supervisor, but how you feel about the higher-ups is also relevant. You may not interact with the CEO on a daily basis – or ever – but if he’s made public statements that you can’t respect, or has a reputation for treating staff poorly, you may end up unhappy in the job. Antipathy toward leaders can be a sign you’ll clash with the company’s culture, too. Finally, if you don’t “like” the leadership’s business acumen, you may never be confident of the company’s future, or confident in your job.
7. Do you believe in their product/service or mission?
If your passion is animal rights, do you really want to work for a retailer who makes money selling real fur coats? That might not bother some people, but would it trouble you? If you don’t believe in what the company is selling, you could eventually feel like a sell-out and your self-respect will suffer.
8. What’s the single most exciting thing about this opportunity?
Is it the work, the people, the product, the chance to make a difference? There’s no single right way to answer that question, but there is definitely a wrong way. If you’re taking a job solely for the money, you will almost certainly conclude one day that it just wasn’t worth it. The best jobs fulfill your desire for meaningful work, as well as your need for a paycheck.
Last month, Accenture announced it would no longer rank employees based on annual performance reviews. Deloitte abandoned the tired yearly review at the end of the first quarter. Microsoft did it years ago.
It’s no secret that many employees and even management feel annual review practices are flawed. “The favorite definition of performance appraisals I ever found was that they are like fruitcake,” says Sharon Armstrong, author of The Essential Performance Review Handbook. “You get it once a year and no one wants it.”
What’s promising is that ditching the annual performance review seems to be the “in” thing to do among prominent companies. LinkUp has long advocated the need to rethink employee performance reviews. But if you’re going to toss out the old way of doing things, what are you putting in its place?
Matt Poepsel, Ph.D., vice president of product management for workforce analytics firm PI Worldwide, sums things up perfectly: “Accenture and other Fortune 500 companies seem to be intent to re-engineer performance evaluations that merely ‘suck less,’ rather than directly tie them to what matters most—performance improvement. This will inevitably require a level of employee and manager support and education that too few companies make.”
The flaws in an annual review system seem pretty obvious. How can an employee be expected to improve his or her performance if management feedback occurs only once a year? What’s more, how is he supposed to glean achievable goals and concrete direction from a reviewer who may or may not (more often not) be directly involved in his daily performance?
“The problem with most performance reviews that rank people is you have to be really, really clear what is required for them to get to the next ‘ranking,’ ” says Jo Clarkson, UK operations director for The Alternative Board, an executive peer advisory board provider. “And when you tell them what they have to do, and they do it, you are obligated to give them that new ranking. The problem here is that it’s never that simple to say exactly what’s expected and then measure it objectively.”
Providing employees with feedback and guidance once a year is simply “a waste of time,” Clarkson says, and we agree. Performance evaluation and improvement need to be part of an on-going, year-long dialogue between employees and the managers who directly oversee them. And no matter how frequently or infrequently your organization does them, performance reviews need to focus on the overarching goal of continuous improvement, rather than just punishing poor performance or applauding good.
Plenty of effective alternatives are already in use by savvy employers, and the most successful ones emphasize building a better relationship between employees and supervisors.
“The happy medium is engaging with employees through regular, ongoing, two-way dialogue,” says Dominique Jones, vice president of human resources for Halogen Software. “By simply listening to what employees have to say, managers can provide meaningful feedback that will not only help employees in their current role, but also help achieve career aspirations. Feedback should also focus on the employee’s strengths more than correcting faults. By spending more time telling employees what they did or do well, it makes it easier to identify and replicate the conditions that support high performance.”
If your current performance management system isn’t resulting in definable performance improvement, it’s time to reassess and consider updating your processes.
“Just because performance reviews have become so ingrained in many corporate cultures doesn’t make them acceptable when considering the cost and ill will that often accompany them,” Poepsel says. Instead, companies should “design a performance improvement program from the bottom up, starting first with the employees. What do they need most to succeed? Once those needs and desires are understood, move up a level to the Managers. What are their needs and preferences in terms of participation and follow-through? It’s important that the loudest voices in the program-design effort are those who will play the largest role in its success or failure.”
So let’s embrace change and do something about it. Technology has made it easier than ever for managers and employees to communicate effectively and constantly about everything, including how an employee can improve his or her performance throughout the year.
Nearly everyone at some point in their professional life feels they’re overworked and underpaid. Often, the feeling is nothing more than an impulsive reaction to short-term frustration. You’re putting in extra hours on a big project, and no one’s even said thanks let alone offered to pay you overtime or give you comp time.
But some people really are underpaid for the work they do. When that happens, no one wins, not even the employer who may think they’re saving money by paying workers less than market value for the job they do. Many good people who are underpaid and feeling undervalued will leave, looking for an employer who pays better and appreciates them more.
The low-paying employer then has to replace the skilled worker, and may have to pay a higher salary to a new hire who’s unproven and inexperienced. Others who are underpaid, but who like their job, may stay put and grow more frustrated every year that goes by without a raise to bring your salary in line with those paid to incoming workers doing the same job.
There’s not much you can do about an employer whose priorities are out of whack like this, but if you think you’re underpaid and you’re unhappy about it – and who wouldn’t be – it may be time to take action. Feeling underpaid and unappreciated can lead you to feel disengaged in your current job and affects your quality of life.
Calculate your worth
First, confirm that you’re really underpaid. Plenty of online tools are available to help you calculate what you should be earning in your job, your industry, your level of expertise and education, and your region (like Glassdoor). You may find out that you’re paid more fairly than you thought. If you still feel like you want or deserve more money, think about ways you can enhance your value to an employer. Perhaps you need to go back to school. Maybe earning a certain certification will boost your earning potential.
If you really are underpaid, it’s time to take action. Try to negotiate a market salary adjustment. Ask your company what the pay range is for your job and determine where you are in that range. Let them know you feel you are worth more, and back it up with data from comparable companies in your industry. Share with them the research you’ve done into typical salaries for your job, skill level and experience. Be sure to remind them of your accomplishments and performance. Make your case calmly and strongly.
If you’re already interviewing elsewhere, and better yet if you already have a job offer, you can absolutely use that as a bargaining tool. Be sure to share what will hopefully be a higher salary offer and underscore the value you offer as an experienced and loyal employee.
If a salary increase is absolutely off the table, ask if your employer is willing to do something else to “sweeten the pot” for you. There are a number of ways employers can boost employee engagement outside of salary, such as leadership training, an improved work area, flexible hours and rewards or recognition.
Unfortunately, the reality is not every employer will be open to negotiating a market salary adjustment. If you come up against an entrenched employer, you may need to move on to a new job to get the salary bump you deserve.
Kids think the darndest things, and sometimes a child’s unique perspective creates an “Oh, wow!” moment. That happened to me recently when I discovered that my 4-year-old daughter didn’t realize the foundational purpose of a cell phone is to make calls. She thought mobile phones were designed to surf the Web, send text messages and pictures, and play games. That’s pretty telling, isn’t it?
Given that fresh perspective, maybe we shouldn’t even call them “phones” anymore. Maybe we should start referring to those devices we’re all so attached to as “mini-computers.” And make no mistake, many of us—including a lot of your employees—are addicted to our smartphones. There’s now even a disorder called technology addiction. Although it’s not yet recognized by the American Psychiatric Association, with health media from Healthline and WebMD to the Huffington Post reporting on the growing trend of tech addiction, you have to think healthcare professionals are aware of the issue.
In fact, one Huffington Post article made a compelling case for the many different ways overuse of technology can affect our bodies and minds. The well-researched article pointed out that there was evidence to link excessive tech to everything from acne and back pain, to feelings of loneliness and withdrawal.
Addiction of any kind is damaging to an employee’s mental health, so there’s definitely value for employers in encouraging their workers to unplug for a while, and reduce their dependence on their mobile devices. If you’re looking to help your employees reduce their tech dependence, here are some ideas that could help:
1. Lead by example. Don’t send an email or text when you could just as easily stroll into someone’s office or cubicle to communicate. Face-to-face interaction fosters relationships and better relationships make for a more efficient team. Encourage employees to take the extra moment or two to interact personally with each other, especially if they work in the same office.
2. Ban smartphones from meetings. There’s a meme running around social media about having just spent an hour in a meeting that could have been an email. But sometimes in-person meetings are more beneficial, being the most efficient way to get something done. When you meet, keeping smartphones out of the room can reduce distractions and help make your meeting run more smoothly.
3. Respect off-time. Technology has made it far too easy to encroach on someone’s personal time. Institute a company policy that emailing, texting or otherwise contacting someone during off hours or vacation time is strictly reserved for emergencies. So it’s okay to text Joe after hours that tomorrow morning’s 9 a.m. meeting has been moved up to 8 a.m., but not to remind him about a report that’s not due until the end of the week. Use a gut check, can this wait until tomorrow? If so, send it then.
4. Rethink notification settings. This one comes from Gizmodo’s Field Guide. Blogger David Nield makes the case that you (and your employees) don’t need to know absolutely everything that’s happening on social media (Twitter, Facebook, WhatsApp) the instant it happens. In my opinion, that’s doubly true during work hours, when employees should be focusing on work-related information instead of eyeballing photos of the steak lunch their college buddy is currently enjoying at a big-name Manhattan restaurant. Nield recommends disabling push notifications of social media “news” and updates that you really don’t need.
Technology is a great enabler, but it isn’t necessary or even useful in every workplace situation, setting and moment. Encourage employees to really think about how they use technology in the office, and to look for ways to streamline how and when they use it.
Bonus, speaking of funny “Oh wow” moments about kids and technology check out this post from Bored Panda: 15+ Funny Tweets Prove That Kids Today Have No Clue About Old Technology … then get back to work!
Whether it’s ordering your morning cappuccino or closing a deal with a major new business partner, customer service reigns king. The numbers don’t lie: 70 percent of buying experiences are based on how the customer feels they are being treated, according to McKinsey. If that experience turns sour after receiving poor customer service, 89 percent of people stop doing business with a company, states a RightNow Customer Experience Impact Report.
In our industry, we know some of our competitors are more focused on revenue than customer satisfaction. That’s why we take a unique approach with our clients: we put you first. Customer service always has been and always will be a top priority at LinkUp. As we grow and evolve, we look for new ways to better serve clients, and today we are proud to announce the brand-spanking-new client service team! As a client of LinkUp you will have a dedicated client service team.
What does this mean to current and future clients? An even better customized service to meet all your needs. We want to give you a world-class experience so you can’t help but love partnering with us.
Our customer service super heroes work closely to provide support in setting up and optimizing recruitment advertising campaigns and generating customized reports for clients. This helpful breakdown shows you how the client service team will ensure all campaigns are successful:
– Serves as point of contact on LinkUp products and services to answer any and all questions
– Manages and maintains client relationships to make sure you are completely satisfied
– Serves as client point of contact on account setup, renewals, reports and captures client feedback
– Works closely with sales and the campaign manager on process improvement to ensure unparalleled customer satisfaction
– Launches and optimizes client campaigns for mind-blowing results
– Provides actionable analytics and insights for campaigns so client can understand performance and make adjustments to maximize outcomes
Awesome customer service doesn’t involve just one person. We know it’s a group effort, and that is why we have created dedicated client service teams. We’re confident you’ll have an experience unlike any other.
What makes a company good to work for? Fortune certainly has its finger on the pulse of what makes a company a desirable place to work, as demonstrated by its annual Best Companies to Work for list. But while these companies may be great places to work, how good are they at helping quality job-seekers get a foot in the door?
A company may offer amazing benefits, a fabulous work environment, and engaging job tasks to attract and retain top talent, but how effective is all that if talented job-seekers are turned off by the company’s career site? Even worse if they can’t find or easily apply for their jobs.
Each year LinkUp reviews company career sites to identify best practices and industry trends. This year we took a look at the top 25 companies on Fortune’s Best Companies to Work For list to get a sense for which companies known for providing a great employee experience do the same for job seekers. You might be surprised at the results! You can download the whitepaper here.